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Bringing back one of our favorite designs with a red New Era Cap Snapback.The HI Lands Snapback is limited to just 45 pieces - this one's sure to go quick! Along with today's drop you'll find HI Script Tank Tops in black and red to help you beat the summer heat!

Celebrating Pepper's 20th Anniversary of the Kona Town album release we're stoked to collaborate with our friends from Big Island with a limited capsule. The Aloha Script Tee and Snapback is remixed with Pepper's iconic skull logo and our signature detail. 

Nestled in a small town not too far from the everyday urban grind, our Tiger Palm Camo Button Up made it's way to Japan. Made from 100% cotton this cool piece in neutral tones features embroidered details with minimal branding. This piece runs slim, we recommend sizing up for a more flexible fit.  Photo by Travis Harada 

The devastation in Maui over this past week has impacted Hawai'i unlike any other event. With over a hundred lives lost and thousands of residents displaced, there's a great need for us to come together for Maui. We're releasing two Relief T-Shirt designs with 100% of the proceeds being donated to the Hawai'i Community Foundation - Maui Strong Fund and The Maui Humane Society. Please allow 4-6 weeks for your pre-order to be shipped.Mahalo for your kokua!